General Motors Company unveiled a concept version of the Chevrolet Colorado at the Bangkok International Motor Show. Why there? The point is that Thailand is one of the largest markets for midsize (in GM classification) pickups.
The Chevrolet Colorado was developed especially for the local market. GM’s engineer Roberto Rempel has been living in Thailand for several months to study the Thai market and distinctive features of vehicle usage. As a result they paid special attention to the chassis and engine reliability.
Generally the designers adhered to a rather conservative approach: the front is shaped in the style of the Cruze and Chevrolet for the Asian market. Along with that, some details, like dynamic lower molding on the sides, make the Colorado modern, and adorning the concept are 20-inch wheels with off-road tyres and LED elements in the bumper and rear windows.
Finally – the Chevrolet Colorado Show Truck is powered by a 2.8 l dieselturbo, with production of vehicle taking place in Thailand, and at the end of the year going on sale in its motherland.